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A lineup with a clear job in the case.
Browse the current Big Daddy 710 lineup by format, compare how each product fits the shelf, and use the linked store placements to see where each item is landing right now.

Product lineup
A lineup with a clear job in the case.
Big Daddy 710 is built around clearer product differences. The goal is not to flood the menu. The goal is to give shoppers clearer choices and give stores formats that are easier to explain, easier to merchandise, and stronger in presentation.
Miami lane2g Phat Daddies
A hero-format product for stores that want a warmer, louder Miami-style lane in the case. It reaches a different shopper and gives the lineup a cleaner attention anchor.
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Daily rotation1g Phat Daddies Cart
A repeat-buy format under the same Phat Daddies lane, easier to merchandise on menu while still carrying that Miami late-night look.
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Mainline hero2G Dual Flavor Big Daddy
The core premium hero format for stores that want stronger shelf presence, a more layered product story, and a clear mainline Big Daddy item.
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Higher tier2 Pack Infused Pre-Rolls
A higher-tier pre-roll option made for premium promos, step-up purchases, and stores that want a more eventful format in the case.
View product pagePremium cannabis products with clearer shelf roles, stronger format separation, and packaging that gives shoppers a faster read before they ever ask a question.
Browse by format
Shop the line by the way people actually browse.
These entry points keep the product page useful for shoppers and stores instead of treating the lineup like a random SKU dump.
Hero vapes
Lead with the high-attention vape formats when shoppers want the loudest shelf read, the strongest in-hand impression, and a premium device that feels like the headline item in the lineup.
See hero vapesRepeat-buy carts
Use the cartridge lane for everyday rotation, clearer menu repeat traffic, and a format that is easier for shoppers to come back to once they know the line they like.
See repeat-buy cartsPremium pre-rolls
Use the infused pre-roll lane for step-up shoppers, stronger promo moments, and a more event-driven premium option when the shelf needs something that feels giftable, feature-ready, and higher tier.
See premium pre-rollsBrand lanes
Use the lineup to build a better menu and shelf story.
The brand works best when the shelf has a clear premium anchor, a louder second lane, and a visible step-up option instead of a pile of duplicates.
Mainline premium
Use Big Daddy hero formats when the store needs a polished premium anchor with clearer flavor cues, stronger quality signals, and a product family that reads deliberate instead of generic.

Phat Daddies second lane
Use Phat Daddies when the shelf already covers premium credibility and the assortment needs a louder second energy, warmer color direction, and a more nightlife-driven customer read.
Promo and step-up tier
Use infused and higher-tier formats when the store needs premium promos, event features, or a cleaner upsell path that gives shoppers a reason to move up without leaving the brand family.

Next step
Use the product pages for shoppers, then move into stores or wholesale.
Shoppers can move from product pages into current stores and keep the product context all the way through. Store teams can review the same lineup, compare formats, and move into wholesale ordering without losing the product story.
